Careers at Youth & Earth

Location: Full-time, hybrid (3–4 days in Central London)
Company: Youth & Earth - DTC wellbeing & health.

We are looking for a proactive, creative and execution-focused Marketing Manager with 4+ years experience delivering integrated marketing campaigns - ideally within a challenger brand or startup environment.

This is a high-impact marketing role - a chance to accelerate the growth of a challenger longevity brand during one of the most exciting moments in the wellbeing space.

As Marketing Manager, you’ll be the driving force behind campaigns that increase awareness, engagement and conversion across key channels. You’ll shape how Youth & Earth shows up in the world - turning ideas into campaigns, partnerships into awareness, and awareness into real community and customers.

You’ll work hands-on from planning through execution: building campaign calendars, managing influencer relationships, activating events, briefing creative assets, coordinating channels, and ensuring every campaign lands beautifully and performs. You’ll bring structure, speed and ownership to the marketing engine — while helping us evolve how we speak, look and connect with our audience.

You’ll report to the Head of Brand & Marketing and work closely with our Head of Design, Content Production team, and Paid Media Manager.

This is an ideal role for someone who thrives in fast-moving challenger brands, understands digital ecosystems and community-led growth, and wants to build a mission-driven wellbeing brand with real meaning. You’ll report to the Head of Brand & Marketing and collaborate closely with the Creative Strategist, Content team, Performance marketing, and Operations.

What You'll Do:

• Plan, lead and execute marketing campaigns across digital channels (social media, email, paid media, content) and offline activations (events, partnerships, activations)
• Spearhead campaign development from ideation through to execution and reporting
• Map and optimise the customer journey — from first touchpoint through to retention and community building
• Build & manage influencer partnerships and collaborations
• Work cross-functionally with product, creative, content and operations to deliver campaign end-to-end
• Ensure consistent brand messaging and high aesthetic quality across touchpoints
• Own project timelines, budgets and delivery, showing strong project-management skills, ownership and accountability
• Contribute to growth strategy and creative ideation
• Help shape the customer journey and support retention initiatives
  

What We're Looking For:

• 4+ years of hands-on experience in marketing campaign execution - ideally at challenger / startup-style brands (FMCG or wellness/lifestyle brand experience is a strong plus)
• Demonstrable track record of delivering integrated marketing campaigns, influencer collaborations, and customer activations
• A proactive, results-oriented self-starter with strong project management skills and a sense of ownership
• Great eye for aesthetics, strong communication and storytelling skills, and a true team-player mindset
• Passion for brand building, health & wellbeing, and a desire to make a meaningful impact

Bonus:

• Experience working with eCommerce DTC brands
• Experience in the wellbeing, supplements or FMCG space
• Experience with events, community activations or brand experiences
  

What We Offer:

• A chance to shape a brand that genuinely improves people’s lives and work within one of the fastest-growing segments in wellness - longevity
• £55,000 - £70,000 salary (depending on experience).
• Hybrid working: 3-4 days in our office in Central London, near Liverpool Street.
• 28 days annual leave, including flexible bank holidays.
• Private health insurance.
• Employee discount on all products.
  
• Career growth opportunities as we scale rapidly
  

OUR CULTURE

• At Youth & Earth, we’re fast-moving, ambitious, and collaborative. We believe the best ideas win - and they come from curious, data-driven, proactive minds.
• We’re an international team with a shared passion for wellbeing, creativity, and impact.
• Diversity makes us stronger, and we celebrate every voice at the table.
• If you live and breathe building purpose driven brands and want to contribute to a longevity brand that inspires millions - we’d love to hear from you.

How to apply:
Send your CV, portfolio, and a short note about why you’re excited to join Youth & Earth to careers@youthandearth.com.

Location: London
Type: Full-time, hybrid (3 days in the Central London) 
Company: Youth & Earth - DTC wellbeing & health.

About Youth & Earth

Live Longer. Live Better. Work With Purpose.

Youth & Earth is a science-led longevity and wellness brand on a mission to help people live healthier, longer, more vibrant lives through clinically backed supplements.

After several years of strong growth across the UK, we are entering a pivotal new chapter, including a full-scale rebrand and repositioning to establish Youth & Earth as the UK’s leading longevity brand, alongside planned expansion into the EU & US market.

Design plays a central role in how we build trust, clarity and desirability in a science-backed category — and this role will be instrumental in shaping that future.

The Role

This is a hands-on role focused on elevating Youth & Earth’s visual identity and unifying how the brand shows up across every touchpoint.

You will be responsible for owning and evolving the brand’s look and feel, bringing all design assets under one coherent system, and creating a distinctive, recognisable visual language that scales across product, digital, content and marketing.

This is not a purely strategic or people-management role - it is for a designer with exceptional taste, strong aesthetic instinct and the ability to lead by doing.

You will report into the Head of Brand & Marketing, with a functional reporting line to the Content Lead, and work closely with Brand, eCommerce and Marketing teams to deliver high-end design across all touchpoints.

Role Objective

• Elevate Youth & Earth’s brand aesthetic to a new level of clarity, modernity and desirability
  
• Build and own a unified design system that brings consistency across product, digital, content and marketing
• Create a distinctive, recognisable visual identity that strengthens brand trust and long-term equity
• Translate strategy and storytelling into high-quality, design-led execution
• Set the visual benchmark for the brand’s next phase of growth

Key Responsibilities

Brand Design & Art Direction

• Lead and execute visual design across brand moments, campaigns and product launches
• Define and evolve Youth & Earth’s design language, ensuring consistency and excellence across all outputs
• Own the brand design system — creating scalable rules, patterns and components that teams can use consistently
• Translate brand and content strategy into cohesive, concept-driven visual narratives
• Bring bold thinking and fresh creative references while staying grounded in brand credibility and trust

Digital, Content & Performance Design

• Design high-performing creative for paid media, website, email and organic social
  
• Build clean, flexible layout systems that balance aesthetics with clarity and performance
• Collaborate closely with Content, Marketing and Performance teams to deliver brand-right creative
• Create motion and animated assets to support storytelling across digital channels
• Leverage AI tools to support ideation, iteration and creative efficiency

Packaging, Print & Physical Touchpoints

• Lead design for premium packaging, print collateral and physical brand assets
  
• Ensure production accuracy through strong attention to detail, file preparation and proofing
• Support supplier and vendor workflows with clear briefing and quality control

Cross-Functional Collaboration

• Work in close partnership with the Content Lead to execute content direction visually
• Collaborate across Brand, Marketing, eCommerce and Operations to deliver aligned work
• Present design work clearly, receive feedback constructively and iterate with intent
• Act as the visual brand guardian across all channels and touchpoints

Requirements

• 5–6+ years of professional graphic design experience for consumer brands, ideally within wellness, supplements, food or FMCG/CPG
• Proven experience designing for performance-driven campaigns (paid social, digital acquisition)
• Strong typographic eye and layout discipline, with a focus on hierarchy, clarity and legibility
• Experience working within regulated, science-backed or trust-led categories
• Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and confidence working in Figma
• Motion design experience for social, paid media or product storytelling
• Experience using AI tools to enhance creative workflows and ideation
• Comfortable working within defined content strategy and messaging frameworks
• Able to balance speed with precision in a fast-moving DTC environment
• Confident communicator and collaborative partner across functions
• Highly organised, detail-oriented and comfortable managing multiple priorities

What We Offer

• A chance to shape a brand that genuinely improves people’s lives and work within one of the fastest-growing segments in wellness - longevity
• Salary compensation based on experience and skills
• Hybrid working: 3-4 days in our office in Central London, near Liverpool Street.
• 28 days annual leave, including flexible bank holidays.
• Private health insurance.
• Employee discount on all products.
  
• Career growth opportunities as we scale rapidly

Our culture

• At Youth & Earth, we’re fast-moving, ambitious, and collaborative. We believe the best ideas win - and they come from curious, data-driven, proactive minds.
• We’re an international team with a shared passion for wellbeing, creativity, and impact. Diversity makes us stronger, and we celebrate every voice at the table
  
• If you live and breathe building purpose driven brands and want to contribute to a longevity brand that inspires millions - we’d love to hear from you.

Apply now / Send your cover letter & CV to [careers@youthandearth.com]

Location: London
Type: Full-time, hybrid (3-4 days in Central London) 
Company: Youth & Earth - DTC wellbeing & health.
Reporting to: Content Lead

About Youth & Earth

Live Longer. Live Better. Work With Purpose.

Youth & Earth is a science-led longevity and wellness brand on a mission to help people live healthier, longer, more vibrant lives through clinically backed supplements.

After several years of strong growth across the UK, we are entering a pivotal new chapter, including a full-scale rebrand and repositioning to establish Youth & Earth as the UK’s leading longevity brand, alongside planned expansion into the EU & US market.

Social plays a critical role in how we educate, build trust, and connect with our community. This role sits at the center of that effort.

The Role

This is a rare opportunity to help build a standout brand with a powerful voice on social.

We’re looking for a highly capable, hands-on Social Media Manager to own Youth & Earth’s organic social channels day to day. This role blends content creation, platform management and execution, and is perfect for a true creator who loves being close to the work.

You’ll run our social channels end to end (primarily Instagram and Facebook) — from planning and publishing to shooting, editing and reporting — working closely with the Content Lead to ensure alignment with our broader content strategy and brand direction.

We’re looking for someone with a strong creative instinct and fresh visual perspective, who understands social platforms deeply and is confident capturing and editing content themselves. As Youth & Earth goes through a brand evolution, your role will be key in elevating our tone of voice, look and feel, and bringing us closer to our target audience.

This is a chance to create a standout portfolio case — showing how social content can drive brand trust, cultural relevance and a credible, engaged community.

What You Will Do

1.  Social Media Account Management

• Own the day-to-day management of Youth & Earth’s social channels, primarily Instagram and Facebook, with scope to expand into TikTok, YouTube Shorts and emerging platforms
• Execute content calendars in close collaboration with the Content Lead
• Publish, schedule and manage daily posting, including feed, stories and reels
• Monitor comments and DMs and manage light community interaction (not customer service)
• Keep the marketing team informed of social performance, trends and notable activity
• Track and report on key performance metrics including reach, engagement, follower growth, saves and content performance
• Ensure social activity is consistent, timely and aligned with wider brand and campaign priorities

2. Content Creation (Creative-First Responsibility)

• Capture and create social-first content, primarily using iPhone — including short-form video and photography, both in-office and on location
• Edit short-form video using CapCut, producing platform-native, engaging content optimised for social
• Write clear, compelling and on-brand captions aligned with approved messaging and tone of voice
• Create and curate engaging social content across formats (video, imagery, stories, carousels)
• Ensure consistency in brand voice, tone and visual identity across all social platforms
• Proactively spot trends and translate them into relevant, on-brand content ideas
• Collaborate with content creators when needed to enhance output and variety
  

3. Community & Collaborator Management

• Actively engage with creators, partners and collaborators on social platforms through reposting, tagging and conversation — building a strong digital community
• Support influencer and creator strategy in partnership with the Content Lead, including:
• Sourcing and nurturing creators
• Coordinating content capture e. Publishing and amplifying creator-led content
• Help grow and maintain a roster of creators aligned with Youth & Earth’s brand and values
• Contribute ideas and concepts for campaigns, launches and social activations
• Be the social brand guardian — ensuring content feels authentic, native, culturally relevant and true to Youth & Earth’s tone of voice

What This Role Is (and Is Not)

• This is a hands-on creator role, not a purely scheduling or reporting position
  
• Ensure production accuracy through strong attention to detail, file preparation and proofing
• Support supplier and vendor workflows with clear briefing and quality control

Cross-Functional Collaboration

• This is a hands-on creator role, not a purely scheduling or reporting position
  
• This role is community and culture-led, not customer support
• Success is measured by quality of content, engagement, relevance and growth, not volume alone

About You

• 3–5+ years of experience managing social media for a consumer brand, ideally within wellness, supplements, food, beauty or FMCG
• A genuine love of social media and digital culture — you’re naturally curious and always tuned into what’s happening
• Proven ability to shoot and edit short-form video independently, comfortable both behind and in front of the camera
• Confident using tools such as CapCut, and familiar with Canva, Adobe and/or Figma
• Strong understanding of Instagram, Facebook and short-form video platforms, with a clear point of view on what performs and why
• A strong visual eye and instinct for brand consistency and aesthetics
• Clear, confident copywriting skills tailored for social platforms
• Comfortable managing social accounts end-to-end, including publishing, scheduling, basic reporting and performance tracking
• Thrive in a fast-paced environment — reactive, organised and able to manage multiple timelines at once
• A true brand guardian, taking pride in delivering polished, on-brand content across every touchpoint
• Able to work confidently within a defined content strategy and creative direction, while bringing fresh ideas to the table.

What We Offer

• A chance to shape a brand that genuinely improves people’s lives and work within one of the fastest-growing segments in wellness - longevity
• Salary compensation based on experience and skills
• Hybrid working: 3-4 days in our office in Central London, near Liverpool Street.
• 28 days annual leave, including flexible bank holidays.
• Private health insurance.
• Employee discount on all products.
  
• Career growth opportunities as we scale rapidly

Our culture

• At Youth & Earth, we’re fast-moving, ambitious, and collaborative. We believe the best ideas win - and they come from curious, data-driven, proactive minds.
• We’re an international team with a shared passion for wellbeing, creativity, and impact. Diversity makes us stronger, and we celebrate every voice at the table
  
• If you live and breathe building purpose driven brands and want to contribute to a longevity brand that inspires millions - we’d love to hear from you.

Apply now / Send your cover letter & CV to [careers@youthandearth.com]